Shayla Holliefield

Our Spring Newsletter

March 19, 2013 In This Issue Upcoming Events Employee Spotlight Joke of the Month Quote of the Month Book a Lunch & Learn Upcoming Speaking Engagements Aquaponics at Good Earth Plants Open House Kevin’s Corner Featured Project Upcoming Events  Open House Plant Sale Reminder!!!  We have set the date for our Spring Open House and Plant Sale… This year it will be held on Friday April 19, 2013 from 11:30 am to 5:30 pm. We will have many new displays including a fully functioning display of our new Aquaponics System We will also be selling LOTS of beautiful plants from Ficus to Ferns!… Read More

The Value of Appreciation

“People don’t work for wages only. They primarily seek an environment that will show them APPRECIATION, both publicly and privately. Wages come and go. As we travel through life, the most important memories we take with us are about how those who showed us Appreciation and Love.”—Rev. Ken Lanning, 1996. I love this quote. Reverend Ken is a stand-up guy who visits our office on occasion. Once I remember I was eager to show him our green roof, but wary of him getting up to the roof itself. I needn’t have worried though because just as I looked to find a more sturdy lift, there was Reverend Ken climbing a ladder at age 83 to see what all the hoopla was about with my roof.  … Read More

Jim Mumford’s Thoughts on Union-Tribune News Coverage

Last Monday, I was thrilled to see the article on the front page of the Business section of U-T San Diego about our living walls and green roofs, with a large photo of me (above the fold) standing in front of one of our own living walls. There’s nothing like seeing your own grinning mug in the paper before you’ve had coffee on a Monday morning.  A friend and colleague in Arizona had already posted it on Facebook! I am happy that both our company names are mentioned (Good Earth Plants and Greenscaped Buildings) and that in a section labeled “learn more” gave details about our open house and plant sale coming up April 19.… Read More

Our New Aquaponics System

When I saw the display of yellow daffodils at the grocery store the other day, I knew that winter was almost over and it was time for daylight savings and warmer days. That tells me that Spring is right around the corner. This spring, we are on an exciting journey to introduce new products to the Good Earth Plant and GreenScaped Buildings family.  Our new aquaponics project is starting small but we are hoping to be up to full-scale production soon. I met with Bill Toone, who runs a non-profit called ECOLIFE and was blown away by what he’s doing. Bill started his non-profit making rural stoves for those in Central Mexico whose health was suffering because of indoor cooking fires.… Read More

My TEDx Experience

Speaking with students is a prospect filled with questions: Will they be interested? Will I sound relevant? Is my topic “cool” enough? Is the word “cool” still “cool?” As I get older I find I look at youth and wonder if they go through the things I went through. Or have computers and social media changed us all so dramatically that it’s impossible for us to relate to each other? I was fortunate to be asked to speak at the TEDx Youth Conference last November and my 17 year old son Theodore attended the presentation. I had ten precious minutes to get everyone to think about plants and why they are important to us.  … Read More

A Valentine’s Day Perspective From The Other Side

My first entry into working in a plant and flower world was a flower stand. I was 20 years old. I owned it. I operated it. I knew every square inch of that tiny, windy shack. And just as I would be sweeping away the pine needles and bits of Christmas ribbon, Valentine’s Day would creep up like a big red monster. I started the annual phone calls to growers for roses by the dozen, wholesalers for vases, tiny cards with envelopes, plastic picks, glittery hearts on a stick. You get the picture. Red Roses. Long-stemmed Red Roses. Red Roses with babies breath. … Read More

Urban Heat Island Effect Bigger Than We Thought

Remember when the terms “Global Warming” and “Climate Change” were first mentioned? Now it’s commonplace. I just read how a research meteorologist at Scripps Institution of Oceanography is suggesting that big cities in North America and Asia may generate enough heat to warm areas  as far north as Canada and Siberia as much as 1.8 degrees. In general, the heat gathered from the urban heat island effect rises and travels upwards and its energy may change high-altitude currents in the atmosphere that dictate prevailing weather. Meteorologists have known that cities are warmer than rural areas with cars, buildings, asphalt and roofs that absorb heat.… Read More

Rainwater Harvesting Tips

With the upcoming storm we though we would share some information with you on rainwater harvesting, courtesy of GreenScaped Buildings Project Manager Kevin Norton. Rainwater is typically used to supplement potable water for landscape watering. By capturing large amounts of rainwater you can guarantee your potable water use during the driest months will be a minimum in comparison to your current water usage. Rainwater is best used for lawns, flowers and vegetable gardens. In drought stricken areas like Australia and San Diego, rainwater is used to supplement typical household water uses like laundry, then it is “re-purposed” as greywater to the landscape.… Read More

Green Wall Business

We’ve seen a major shift in inquiries for green roofs projects to opportunities for living walls. Thankfully  we’ve been trialing and demonstrating living walls here at the office for the past four years. The lessons, tricks and idiosyncrasies we have learned are invaluable and have allowed us to not experiment at a client’s location. As such, I am not willing to install a new system that we have not sufficiently worked with to understand all of the possible challenges associated with that particular system.  I’m of the opinion that nearly anyone can install a beautiful green wall, only a select few of us can keep it looking that way for years.… Read More