Biophilic Design
At some time in life, we all become interested in something new and different. Maybe we take up making sushi or read a book on building a treehouse and get inspired to make one. For me I am intrigued by the word biophilia. I got interested in it years ago and whenever I see an article about it I think…hey! I was thinking about that years ago!
Your next question might be: what is biophilia? And why does it haunt Jim Mumford?
Here’s my best shot at a definition. Biophilia is basically an appreciation of life, nature, science and the living world.… Read More
Imagination and The Possible
One of my daily joys is reading our local newspaper, UT San Diego. On May 13, 2013, there was an intriguing front page article by Gary Robbins about science fiction and imagination, as seen by four authors. Robbins wrote about the late Arthur C. Clarke who authored “2001: A Space Odyssey” in 1968. And while we might look at some of the ideas in the book and movie as shocking, it sure shook up readers to think that someday we’ll be communicating with extra-terrestrials. Who could imagine?
How do these super-smart guys come up with these ideas? And how do we use our imagination to see what is POSSIBLE, rather than IMPOSSIBLE?… Read More
Underground Living
Once upon a time, humans lived in caves. Over the years, futuristic science fiction books and movies quite often depict humans living underground. But underground living is not just the past and the future. In the form of a green roof, it’s here now.
Think of the Teletubbies and Hobbits, clearly residing underground, which apparently is nothing new because Hobbits have lived underground for eons. Everyone knows that. Cool houses, too with windows that frame a green grassy knoll and carved earthen archways.
This is by far the one of the coolest ideas I have seen. I may just make one for myself!… Read More
The Value of Appreciation
“People don’t work for wages only. They primarily seek an environment that will show them APPRECIATION, both publicly and privately. Wages come and go. As we travel through life, the most important memories we take with us are about how those who showed us Appreciation and Love.”—Rev. Ken Lanning, 1996.
I love this quote. Reverend Ken is a stand-up guy who visits our office on occasion. Once I remember I was eager to show him our green roof, but wary of him getting up to the roof itself. I needn’t have worried though because just as I looked to find a more sturdy lift, there was Reverend Ken climbing a ladder at age 83 to see what all the hoopla was about with my roof. … Read More
Jim Mumford’s Thoughts on Union-Tribune News Coverage
Last Monday, I was thrilled to see the article on the front page of the Business section of U-T San Diego about our living walls and green roofs, with a large photo of me (above the fold) standing in front of one of our own living walls. There’s nothing like seeing your own grinning mug in the paper before you’ve had coffee on a Monday morning. A friend and colleague in Arizona had already posted it on Facebook!
I am happy that both our company names are mentioned (Good Earth Plants and Greenscaped Buildings) and that in a section labeled “learn more” gave details about our open house and plant sale coming up April 19.… Read More
My TEDx Experience
Speaking with students is a prospect filled with questions: Will they be interested? Will I sound relevant? Is my topic “cool” enough? Is the word “cool” still “cool?” As I get older I find I look at youth and wonder if they go through the things I went through. Or have computers and social media changed us all so dramatically that it’s impossible for us to relate to each other?
I was fortunate to be asked to speak at the TEDx Youth Conference last November and my 17 year old son Theodore attended the presentation. I had ten precious minutes to get everyone to think about plants and why they are important to us. … Read More
TEDx Youth Talk by Jim Mumford: Living architecture
Sharing beautiful images and a compelling story about how his successful plantscaping business bloomed into a pioneering player in the burgeoning field of living architecture, Jim Mumford shows how uber-sleek depictions of futuristic cities are way off the mark. His talk to San Diego high school students on the theme of “Architects of the Future,” demonstrates how plants and metropolitan habitats on walls, roofs, patios at work and at home will bring nature into our lives even more in the future, not less.
In the spirit of ideas worth spreading, TEDx is a program of local, self-organized events that bring people together to share a TED-like experience.… Read More
The Walls are Alive and Growing at the Mall
Good Earth Plants and Greenscaped Buildings Will Complete the Final Phases of the New Colorful, Living Wall at Fashion Valley Mall Next Week
– By Jim Mumford, President and Green Guru, Good Earth Plants and Greenscaped Buildings
Starting August 6, we will be building the new Green Wall at San Diego’s Fashion Valley Mall next to the new True Foods Restaurant and across the street from The Cheesecake Factory. I am thrilled to not only give the city of San Diego and the shoppers of Fashion Valley Mall something beautiful to look at, but also give all residents cleaner air to breath!… Read More
4 Questions to Ask When Hiring a Plantscaper
What you don’t know can really cost you the green!
No matter where you stand on the great outsource-insource debate, it is abundantly clear that most businesses in San Diego, don’t want to add interior plant design and plant maintenance to their list of in-house services—much less add it to the job description of an employee who may turn your greenery into compost!
Some things are just better left to the professionals—especially those with a green thumb! But how do you know which professionals will give you the best green for your green?
Good Earth Plants services many clients in San Diego and southern California who have shared their stories of plants gone wild, or more accurately, splash and dash companies masquerading as plantscaping companies.… Read More
Good Earth Plants and Greenscaped Buildings Fashion Valley Mall Project Gets Noticed
We’re in the News!
San Diego Business Journal details the project as part of the shopping center’s remodeling efforts
Feel free to read the post here:
‘Living Wall’ Is Part of Fashion Valley Makeover Plans
Or for your reading convenience; here is the full post featured on the San Diego Business Journal’s Website:
‘Living Wall’ Is Part of Fashion Valley Makeover Plans
By LOU HIRSH Wednesday, June 20, 2012
Simon Property Group Inc. is installing a 46-foot-long, 16-foot-tall “living wall” feature at its Fashion Valley mall, to be covered with 4,000 ornamental plants, ferns, grasses and eight different types of ground coverings.… Read More


